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12 abr 2008

Back in Business.-


I have been out for a while now....I know. I have been blogging for PINK magazine and it is really amazing. I had the chance to meet Cynthia Good, Pink's Editor a year ago and spoke with her about blogging as a Latino women, about Latino affairs and writing about what women do and how we do it in Latin America. Cynthia loved the idea, and I have posting in Pink's Blogs From Abroad since January 08.
I have also been busy strategyzing and planning for this year's communication's programs for my recent and new clients and I have immerse myself once again in the world of new media and technologies. Six months have only passed since I last made some research for one of my clients of cable and TV industry and since then I have found dozens of new blogs and online media related to that field.
In particular, this season I worked on a Latin American media plan focusing in technology and telecommunications, a versatile and fast growing industry in Latin America.
Among others I am recommending my client to include the following media in its media plan:

Frecuencia Online, Mundo Contact, Total Telecom, CCSUr, BNAméricas, Expansion y CNNExpansion, Contact Forum, T&N tecnología y negocios, Cibertele.

Times have been really busy lately. Specially for advisors and companies that are reaching out to companies in the USA that are starting to focus in Latin America and targeting new markets abroad. Even if Latin America has been a turbulent territory for conservative investors, its growth rate of 9% has started to attract every kind of business. From TV stations, to technology companies, to production and film companies, medical equipment manufacturers and the tourism industry.

I'll keep of posted of my client's requests and questions, because I am sure that through looking at what these new companies are looking at we might well determine the ways in which business is going to grow in the region.